By John Colanzi
I’m sure you know about the value of viral marketing.

I thought I did too.

I knew it, but I never really understood the true power of viral marketing.

It’s awesome.

I remember when I was growing up along a canal. We’d go out by the water and throw stones. As the stone would hit the water it would cause a ripple to go from one bank to the next.

Viral marketing is similar to that. Every time you send out an article, ebook or piece of software a ripple effect begins.

Your name and links begin to spread across the net and across the globe.

What makes this so awesome?

There is no bank on the other side to stop your message from spreading.

Every time you set a viral product into action, the effect multiplies. It’s incredible, the effect is cumulative.

You start out creating small ripples. Eventually, through patience and persistent, they become waves.

Stick to your plan long enough and you’ve created a virtual Tidal Wave.

There is truly no limit to how far your message can spread.

Don’t just read this message and nod your head. Take time to let the concept sink in.

In the beginning it may feel like you’re pushing a rock up hill. Once you apply viral marketing, you’ll find it gets so much easier when the rock begins rolling down the other side.

Start using viral marketing and unleash the true power of the Internet.

Your success with a MLM residual income opportunity depends upon the MLM company and upon your own business plan.

MLM Companies for Stable Residual Income

To enjoy residual income, you want your company to still be around twenty years from now. Favor a MLM company which has a history of at least ten years of successful operation, with stable earnings growth. You want your customers to order monthly on auto-ship, so you are looking for highly consumable products, and excellent customer service.

The compensation plan needs to give you substantial commissions on sales of your downline at several levels, and allow you to retain your commission privileges without excessive personal sales volume. Finally, have a close look at your company’s terms and conditions for distributors, and the experiences of other distributors. You don’t want to find yourselves terminated on minor technicalities.

MLM Business Plan Options

Your long term goal is to build a growing downline of successful distributors that will generate the residual income you desire. There are two approaches to choose from:

Leading with the Opportunity

This works well if you have a large downline already and can position yourself as a successful business owner. This will attract prospects to you because they are seeking someone who can show them how to be successful.

Once you have signed up your new distributor, you want to train him how to duplicate your success and stay with you. If you cannot do that, he is likely to drop out within a couple of months. You can handle a high drop out rate if you have a large downline with a steady stream of referrals. When you are starting up, however, you need to have people stay with you and help to accelerate the growth of your business.

Leading with the Products

In the beginning stages of building upon your MLM residual income opportunity, leading with your products has two advantages.

First, you can easily position yourself as an expert in product related benefits, even if you don’t have a flourishing business yet. This gives you the all important competitive advantage.

Second, product customers will stay with you as long as they see benefits in using the product. Regular follow-up with your customers is a simple way to keep them aware of their benefits, stay with your products, and even generate referrals.

Direct Marketing Strategy for MLM Products

Leading with the products is highly effective, if you adopt direct marketing strategies. There are three features that distinguish direct marketing from the conventional MLM approaches, and that make it the strategy of choice for building upon a MLM residual income opportunity.

First, you are not marketing the company or the products, but you are marketing yourself as an expert and a trusted solution provider. From this position, you build a list of personal leads who know and trust you, and to which you can now market your products on a more personal level.

Second, not everyone is your prospect. Marketing yourself as an expert requires that you choose a profitable niche within the wider market for your products. In fact, the more details you can find out about your particular audience, the more direct you can address their needs and desires, and the better the response that you will get. Plus you will find less competitors in a narrower market.

Third, in marketing yourself to a specific target market, you are not restricted to your local area. You are now able to use the phone and the internet to reach thousands of prospective customers with your targeted marketing message, and put them into you sales process for follow-up.

MLM Residual Income Through Direct Marketing

As you can see, the best MLM residual income opportunity is one that you can approach by leading with your products through direct marketing. This allows you to build a profitable product based MLM business, and thereby establishes you as a successful business owner. New distributors will be drawn to you, and you can now train them in using the marketing tools and strategies that you have developed. They will duplicate your own success, and stay with you, generating a growing stream of residual income.

This is a proven “underground” approach that is now being used by hundreds of successful home business owners. It will require that you invest some time and resources into the right training; an investment that will transform your MLM residual income opportunity into a solid continuous income stream.

Dr. Kai Druhl is a well respected network marketer. The “underground” marketing strategies that he is revealing in his sought after reports and videos have generated more than $14,000,000 in profits, for networkers just like you.

Discover how to apply the powerful MLM marketing strategies from this article to your business step by step, starting right from where you are. Click the link now for your free MLM marketing reports and videos.

Author: Dr. Kai Druhl
Article Source: EzineArticles.com

The decision to become an affiliate of any residual income opportunity is entirely up to you. Never forget that! Your search should be based on your own personality traits and desires, not necessarily on the suggestions and sales pitches of others. Think in terms of what you would like to do. The “how am I going to do it” will come naturally if you write down your goals and aspirations. One of the key benefits of choosing your own residual income opportunity is that you get to do it your way for a change. You are your own boss!

Understand the nature of the residual income opportunity customers. Any business survives because it’s customers keep coming back to buy more. Your customers provide recurring income when you take care of them. Offer discounts and specials that will retain your customers. Your downline is part of your customer base!

A residual income opportunity is viral. As an affiliate for a particular business line, each of the respective affiliates that are a part of your immediate downline have their own franchise, their own downline. They build their business pretty much the same way you build yours, one affiliate at a time. In time, you could see your downine and all of the affiliates in your organization grow into thousands! If a member of your downline decides to opt out of the business, their downline is still considered part of your downline. A good analogy of this is grafting a branch onto a tree. Their branch remains part of your tree. It never stops growing, even after your own retirement.

Any residual income opportunity should offer passive income. Your business, if set up correctly, will grow and generate income on a regular basis on auto-pilot! This comes from building the number of members in your downline. Many affiliates put their focus on team building. You can be the Director or CEO of a business where you spend most of your time answering emails, going to meetings, and speaking about how you built your business. Or you could be enjoying yourself by spending more time with your family, going on cruises to far away places, and living the life you have always wanted. And all the while, your residual income business opportunity is working in the background very hard. When you get home, the check from your residual income opportunity is in the mail or direct deposited to your account. Time for another cruise!

A residual income opportunity needs to be marketed effectively. The internet offers uncounted ways to market your business. The more common ways include Google adwords, blogs, websites, article directories, forums of many kinds, email lists, ebooks, search engines that you can submit to, and many, many more. It’s so easy, you can do it yourself or hire a company to do it for you.

A residual income opportunity should be optimized. It does not make any sense to expose a product line or opportunity to someone who wants flowers if your business is not about flowers! Optimization techniques for your residual income business require correct search engine optimization of your website, ads, articles and emails. An example of this is keywords. If you want to sell flowers, one of your keywords should be “flowers”. Your residual income opportunity will get a better response if your customers are targeted.

These are just some of the aspects of a good residual income opportunity. This business is flexible. This business is exciting! It is truly the only business opportunity that can be taken up by anyone, from any walk of life.

Leonard Bartholomew Is An Authority On Developing Home Based Internet Businesses. Get more Information On Residual Income Opportunity Building.

Author: Leonard Bartholomew
Article Source: EzineArticles.com

BY Chris Rohrer
If you ask anyone that owns or runs an Internet business he or she will tell you that in order to have success with it you need to get traffic to your website. Most people who try to start their own Internet business fail within their first five months, because they do not understand how to get traffic.

One common mistake most people make is that they believe any traffic is good traffic. Some will agree with that, but most of your successful businesses owners will tell you otherwise. Sadly not all traffic is created equal. There is a huge difference in fact. You do not just want any random traffic coming to your website. The only thing it will do for you is make your web traffic stats look good.

The type of traffic you do want is targeted traffic. This traffic is specific, and targets people who are searching for what you offer. Generating this type of traffic will increase your overall profits, and cut down on your overall marketing expenses.

So now that you understand what type of traffic you are looking to send to your website now comes the fun part of going out, and actually trying to find that traffic and send it to your website.

Probably the quickest and easiest way to send targeted web traffic to your website is by using either Google Adwords, or Yahoo Overture. Google Adwords is the more expensive of the two, but either one will work, and both of them will allow you to quickly get targeted traffic sent directly to your website in a matter of minutes.

However using the above method can cause you to lose money if you do not know how to use them correctly. So I recommend you either buy a book that teaches you how to market online with Google Adwords or Yahoo Overture or start off by using some of the other methods we talk about below.

Article Marketing, this is completely free to do, and anyone can do it without much knowledge. The only thing you will need to know is a little bit about what it is you are offering. Writing articles and submitting them to article directories will allow you to target your market. You simply do this by writing an article about what your business is and leave a link back to your website at the end of your article.

Start a blog. Blogs are becoming a big piece of the Internet, and more people are starting to use them to help increase traffic to their website. You can setup a blog for free, and write short messages and stories about your business. Leave links back to your website in your blog posts, and sooner or later Google and Yahoo will pick up your blog and people will be able to find it by doing a simple search.

Post videos online. If your not to shy, and do not mind standing in front of a camera then post a few videos on sites like YouTube. Video is growing as we speak, and more websites are starting to use it to not only increase web traffic, but help increase sales as well.

So by now you should understand what traffic you need to get, and how you can get it without spending much money if any at all. The next step is to go out there and start putting it all to work for you.

Copyright © Chris Rohrer

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About the Author:

Chris Rohrer is an expert at getting traffic to websites, and has helped hundreds of people increase their website traffic in as little as 24 hours. To learn Chris’s number one way for getting more website traffic checks out Safelists.

You want to pull out your hook and attach it to their emotions.
Why their emotions?
Because sales aren’t made logically and rationally, they are made emotionally.
Hook their emotions.
Make them see beyond where they are. Make them see their new and improved future.
Help them unleash their imaginations. Inspire them to visualize their healthier, wealthier and happier future.

Whip out the hook and make your message sizzle.
In the words of Elmer Wheeler, “Sell the sizzle, not the steak.”
Start using the hook and the next song you sing, will be on the way to the bank.

BY Jason Cox

When you are trying to develop a successful website, you soon realize that your website content is very important. Websites with great content are more likely to have great traffic results than those with lousy articles and headings. The more interesting and diverse your content, the better traffic results you will have.

When trying to get the right mixture of content, you may become frustrated. This is especially true if you are not a strong writer. Use these tips to help you find out more about website content and the decisions you can make to create the best text on the web.

Care about Content

Many times, website operators do not give content much thought. This happens more frequently than one might expect and the repercussions are immediate. If you want better website traffic results, you should always be sure that you make content a priority. Whether you write the content yourself, or hire professional writers to develop it for you, it should be quality writing.

Someone who has passion for the subject should write it. The more passion the writer has, the better the writing will likely be. Usually, this is the website owner and operator, because no one will want the site to succeed as much as this individual. However, if you are not a great writer, you can always hire professionals to help you with the task.

Quality over Quantity

When it comes to website content, there are obviously guidelines. When trying to fill up a specific amount of area on a website, it may be necessary to set limits on word count. As a whole however, you should always strive for quality over quantity. Having too much content can drive viewers away because they are likely to get bored. Knowing exactly how much content you need for your site can also be a challenge.

You should always view your site like a potential visitor would, which means that many of your decisions may be made by instinct. You will know when you have too much content on your site. The main goal is to have specific and direct content that is not too wordy. When there are excessive words in the content, you will quickly lose your audience. Be direct and to the point with your writing and you will be more efficient overall.

Natural Flow

Like discussed before, much of the content decisions for your website will be done with instinct. You need to be sure the content flows naturally. Natural flowing content leads easily to other issues. One subject should flow into the other seamlessly. The same is true with the placement of other website functions. When you are writing, consider the placement of submit buttons or other links on the page. This can help you develop content that looks great on the page as well as sounds great to the reader. If a piece feels unnatural when its being written, it will likely look uncomfortable to the reader and will be a disaster on your website.

Proofread

Some of the most unnecessary mistakes made with website content writing are grammatical. Websites that contain articles with spelling and grammar mistakes come can look ridiculous. If you want your site to be taken seriously, you should always be sure that your articles are proofread many times. This will help ensure you are delivering information that is intelligent and complete. It may help you to read your text out loud, in order to hear what it actually sounds like. Although it may seem unnecessary, you will find that the response will be greater when your text is without mistake.

As you can see, there are several important aspects to developing website content that will boost and maintain your website traffic. You should focus on passion, quality, and flow of your content. If you would rather not worry about these issues, hiring a professional is the way to go.

However, if you are up to the challenge, try it yourself. Just relax and begin writing. Let the content come to you without effort. Try different approaches with your writing and you will quickly learn what works best for your site and its traffic. As long as it feels right to you when you read it on the site, it will likely look great to your sites visitors as well.

Copyright © Jason Cox

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About the Author:

For several years now, Jason has been reviewing hundreds of online products and services. Many consider his reviews to be very insightful and reliable. Visit his website creativedigitalmedia.com.

BY Cynthia Minnaar

Getting started online is the easy part but actually making an income online is the hard part and this is when so many people throw in the towel and quit. By taking advantage of the experience of an online business mentor many more people would save a great deal of time and money as well as make an income online sooner.

It is sad that so many people never do make an income online simply because they just do not realize at the outset what is involved and the time and work that it takes to build a profitable online business.

Here we discuss just 10 of the many ways that an online business mentor can help you make an income online.

1. It can be a lonely experience working on the internet so it is very comforting knowing you have someone who you can contact for advice and who has your interests at heart.

2. Selecting the most appropriate keywords for your website is an important step and an online business mentor can advise you on this as well as show you how to optimize your site for the search engines. This will result in your site receiving more targeted traffic due to higher search engine positions.

3. After critiquing your website or landing page, an online business mentor can help increase your conversion rate by offering advice, on font colors and sizes, placement of your newsletter signup form, general appearance of the site, navigation, etc.

4. Receiving guidance on the exact methods on how to successfully build quality back links and drive targeted traffic to your website will save you a great deal of not only money but also save you from wasting time on the methods that do not work.

5. Being shown the most effective internet marketing methods that work and how to implement them can save you lots of time and money as well as help you make an income online in a much shorter period of time.

6. An online mentor can direct you to many free resources online which will save you purchasing e-books and software.

7. Article marketing is a highly effective method of internet marketing and a mentor can show you how to write articles and set up an author`s resource box in html to gain back links and advice on how best to distribute your articles, which will set you on the fast road to success.

8. Many important things that matter are often overlooked, so an online mentor will ensure you know how to add a stat counter to your website, set up a free Blog, get you started with Social Networking, use Google’s Webmaster Tools plus much more.

9. Learning html and the technical aspects of working online can be very time confusing and frustrating but not so when you have the guidance of an online business mentor.

10. You will be guided on how to build and retain members of your opt-in list and advised how to set-up and make maximum use of your auto-responder.

Just these ten ways of how an online business mentor can help you make an income online will reveal that there is a lot that goes on behind the scenes in order to build a profitable online business.

By taking advantage of the experience of an online business mentor many more people would not only save a great deal of time and money but achieve their goal of making an income online sooner.

Copyright © Cynthia Minnaar

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About the Author:

Cynthia Minnaar invites you to visit her website where she will share ideas on how to make an income online. She is also assists others as an Online Business Mentor. To learn more about making an income online please click here now: http://www.cyns-home-biz.com.

BY Vinnie Curto

So, you’ve decided that you need to find a PPC specialist to help with your online marketing efforts. Maybe you tried AdWords with little or no success or maybe you’ve just figured it out early that your business will benefit from a PPC specialist.

Companies specializing in search engine marketing (SEM) and PPC are becoming very prevalent. How do you tell if you’re dealing with someone that has the expertise or someone who is just faking it?

First of all, give the person or company a phone call. Don’t just sign up without talking to them. Ask questions; see if it is easy to get a live person on the phone. Check to see if they call you back and how fast. Good customer service can be an indicator that you’re dealing with a professional.

Next, you can check on their certification status. Ask if they’ve been certified by Google, Yahoo, MSN, SEMPO, or any other organization and follow up on their answer. Trust, but verify. Just because someone says they’re certified doesn’t mean they’re being completely honest. All the certification programs offer a special link to a page on their server with details of the individual or company’s certification.

Ask the PPC specialist what will be done to each campaign. They may not want to give you their “secrets,” but they should be able to give you a general outline of what will be done. This ensures you’re not paying them to relax at the beach.

Here’s an example of what you might want to expect from a PPC specialist:

First of all, the specialist should do some brainstorming as well as an in-depth phone call with the business owner or marketing director.

You should hear that Ad Groups will be setup for each product or service offered with multiple variations. You should end up with a lot of Ad Groups. (If the specialist says you’ll get one Ad Group, this may be an indication of lack of PPC knowledge.)

Keywords will be entered into the campaign, including various match types such as broad match, phrase match, exact match, and negative match. Using multiple match types will help you to achieve a lower average cost per click as well as eliminate keywords that are unrelated to what you’re selling.

At least 2 ads should be generated for each Ad Group and will be tested daily or at least a few times per week. Constantly testing ads will put your campaigns light years ahead of most advertisers out there. Most people simply do not have the knowledge or they are too lazy to do it.

Bi-monthly or monthly reports should be generated and sent to the business owner or marketing director with a summary of what has been done and what is planned for the next few weeks.

Keyword or ad group tracking is an important part of what a PPC specialist should be offering you. This may require you placing certain snippets of code on a few pages of your website.

This is just a general outline of what you should expect from a PPC specialist. If you take some time to do a little bit of research, it will pay off when you hire the right person for your PPC management.

Copyright © Vinnie Curto

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About the Author:

Vinnie Curto is a PPC Specialist. He is a certified Google AdWords Professional and has years of experience of successfully managing PPC campaigns. Learn how he can make your campaigns more profitable at http://www.PPCmanager.us.

Copyright © Stone Evans, The Home Biz Guy

http://www.PlugInProfitSite.com/main-28417

1. Ask people to find a hidden link in your ad copy. If they find the hidden link tell them they will get a prize or freebie by clicking on it. This will increase the chance that they will buy your product or service because they will read your whole ad copy.

2. Start a member’s only web site. Tell visitors what’s in your members’ only site and what it costs to get access. Offer them a free membership, if, in exchange they link to your web site, post your banner on their home page or agree to advertise your web site in their e-zine for a set period of time. Usually they will agree to the free advertising to save money. This is a powerful way to get free advertising.

3. Want a popular discussion board? This technique is based on the number of postings made by any one person. You could give away a free product or service to any person that posts ten or more messages on your discussion in a month. It could be a free e-book, report, e-mail consulting etc. Just keep track of
everyone’s postings each month. This could also work for e-mail discussion lists.

4. Give your visitors an instant article directory. Tell your visitors they can instantly add a free article directory to their web site by linking to yours. Just place your ad or banner ad on top of the article directory for your main product or service. All those links can add up to a large amount of traffic for your web site.

5. There a millions of web sites on the internet. Instead of marketing your web site as a web site, market it as a free web book. Design your web site with a title page, table of contents, chapters, etc. Just place your ad or banner for your product or service on the top of each web page.

About the Author:

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Stone Evans, The Home Biz Guy has helped thousands of people in over 200 countries around the world start and run a successful home business. Discover 3 easy steps to start your own home business and subscribe to The Home Biz Guy’s Free Home Business Secrets Mini-Course at:

http://www.PlugInProfitSite.com/main-28417
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BY Tux Lawrence

Have you wondered if a business mentor is of any good in the technology age?

Have you referred to Google for answers to all your early business questions?

As human beings, mistakes are inevitable. There is a 100% chance that one will make more than a hand full of mistakes in a lifetime. Because of this unfortunate fact, you, as an ambitious business man, I presume, cannot afford to make avoidable mistakes.

One avoidable mistake you can make is to get into any kind business without a business mentor. The following are 3 Top reasons why a business mentor is necessary.

1. Business Opinion Overflow

The internet cannot be your business mentor. Making it a business mentor has put lots of people in a deeper hole than they thought they were before they attempted business. There is so much information thrown at you by the internet that it definitely gets confusing. Really, that blame does not belong to the internet.

Just imagine how much opinions are out there about franchises when you ask a couple of friends. Even non-experienced people in business have opinions about franchise business. Aspiring business men will most likely Google information about the kind of business they are interested in. It is undeniably a good starting point to research but the purpose is exactly that; to do your research.

A business mentor will often have the same opinion about a subject; all other things being equal. The opinion will be unique to their experience. Believe it or not, every experienced entrepreneur on the planet has a unique journey. Apparently, they cannot be blamed for the opinion over flow.

It is your responsibility to filter and personalize your business style; even when you have a business mentor. Having one business mentor narrows your opinion funnel down to one person’s experience and it becomes less confusing.

A business mentor program will be an exception to this rule since it is a program governed by the same collected unique system. There are set rules by the business mentor system to follow.

It is vital that mentoring comes mainly from one entity or one source. Note the word mainly. It is still your responsibility to pay attention and learn from everyone and everything else.

2. Social and Business Network Made Easy

Since your business mentor is experienced, they most likely know lots of business colleagues who can also be minor or occasional business mentor to you. Your can learn from the best. Often your circle of social acquaintances will change. They become close friends all because of your one main business mentor.

It is even better when it is a business mentor program. Usually, it is a well organized set of successful people that you can learn from. There are more than enough options for you to choose the business mentor for your personal contact. You will benefit socially because it is also true in the world of success that birds of the same feather flock together.

Why would a business mentor be willing to teach you for free? Many will mentor you as a form of giving back. It is naturally in the sprit of successful people to give back. You will become some ones business mentor one day and realize how good it feels to pull someone up. Hint: Many more will love to be your business mentor if they see you as potential lead generator.

3. Business Mentor Relationship Has No Trust Issue

In conclusion, a business mentor is not trying to sell a product or service to you. You most likely do not have anything they want; material or money. You pose no threat to them as a competition in their business. They are already dimmed a successful business man. Even if you generate lead for him/her, all they are going to teach you is how to generate more leads. Because of these reasons, there are almost no chances of trust issues.

Having a business mentor is a form of leverage. One of the most important concepts you will always need as a business man is leveraging in every aspect of life. You are mortal human and you cannot do multiple things at a time efficiently except by leveraging.

Why don’t you start from leveraging knowledge and experience by choosing a business mentor? If you do not have successful business man around you, you can start from a business mentor program. You will meet successful people and have multiple opportunities to choose a good business mentor. That is leveraging knowledge and experience.

Copyright © Tux Lawrence

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About the Author:

Tux Lawrence is a Business and Real Estate Consultant. He has been in business for about 5 years. For more on Business Mentor Power Sessions, click here Business Mentor Power Sessions.